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7 Mossadak st, Dokki, Giza, Egypt
Frequently Asked Question
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Everything You Need to Know About SMRTS-P Studio
Frequently asked questions
  • SMRTS-P Studio provides four core services: Marketing Consulting & Strategy, Web Design and Development, Content Services, and SEO, AEO & GEO (Search, Answer, and Generative Engine Optimization). Each service is delivered as a complete system  not a standalone task  to ensure every marketing decision connects to a measurable business outcome.
  • SMRTS-P Studio is based in Dokki, Cairo, Egypt. We serve clients across Egypt, the UAE, Saudi Arabia, Jordan, Oman, Germany, Italy, Singapore, and the United States. All projects are managed remotely with full communication and delivery standards.

  • We have hands-on experience across fashion, real estate, hospitality, finance, citizenship by investment, education, and retail. Our approach is always tailored to the specific dynamics of each industry and market.

  • SMRTS-P Studio was founded in 2020 by Hani Ahmed, a Cairo-based digital marketing practitioner with over 10 years of experience. Before founding the studio, Hani held Marketing Manager and Digital Marketing Manager roles at companies including ELEVAY, Immigration Gates, RE/MAX Premier Realtors, Arden Consultancy, and LEGO Egypt.

  • GEO stands for Generative Engine Optimization — the practice of optimizing your content and website to appear in AI-generated answers on platforms like ChatGPT, Perplexity, and Google AI Overviews. Yes, we offer GEO as part of our SEO, AEO & GEO service, alongside traditional search engine optimization and answer engine optimization.

  • SEO (Search Engine Optimization) is the process of optimizing your website to rank higher in search engine results on Google and Bing. Higher rankings mean more visibility, more traffic, and more qualified leads — without paying for every click. We combine technical SEO, content optimization, and link building into a single integrated strategy.

  • AEO stands for Answer Engine Optimization — optimizing your content to appear as direct answers in voice search results and featured snippets on Google. When someone asks Siri, Google Assistant, or Alexa a question, AEO is what determines whether your business gets mentioned in the answer.

  • PPC (Pay-Per-Click) advertising means paying for ads that appear at the top of search results or across social media platforms. We manage paid advertising campaigns on Meta (Facebook and Instagram) and Google Ads, handling everything from audience targeting and creative strategy to budget optimization and performance reporting.

  • We start by identifying where the real problem is — not just the symptoms. Most businesses struggle with unclear strategy, disconnected tactics, or campaigns that generate activity but not revenue. We build a structured marketing system that connects your audience, your message, and your channels to a clear, measurable growth outcome.

  • Our pricing is customized based on your specific needs, goals, and scope of work. We don’t offer one-size-fits-all packages because no two businesses have the same problem. Contact us for a free 25-minute consultation and we’ll give you a clear picture of what’s needed and what it costs.

  • It depends on the service. Paid advertising campaigns can generate results within days. SEO typically takes 3 to 6 months to show significant movement. GEO and AEO visibility can appear within 4 to 8 weeks on platforms like Perplexity after your content is indexed. We set clear expectations at the start of every project so you always know what to expect and when.

  • We don’t guarantee specific numbers — no honest agency does. What we guarantee is a clear strategy, transparent reporting, and a results-oriented approach where every decision is tracked and adjusted based on real data. Our work speaks through the results we deliver, not through promises.

  • SMRTS-P Academy is the education platform of SMRTS-P Studio, offering practical workshops and courses in digital marketing, social media marketing, and real estate sales. The Academy’s programs are delivered in Arabic with English industry terminology, and include a graduation project with a real client and a professional certificate. The Digital Marketing Workshop was delivered at ASU Career Center, Ain Shams University, training over 105 students across three rounds in Summer 2025.

  • SMRTS-P Academy currently offers three workshops: Digital Marketing, Social Media Marketing, and Real Estate Sales. Each workshop is delivered in Arabic using English industry terminology, includes hands-on practical sessions, a graduation project with a real client, and a professional certificate upon completion.

  • The Digital Marketing Workshop was delivered at ASU Career Center, Ain Shams University, across three rounds in Summer 2025, training over 105 students. Future rounds are planned across multiple locations. All workshops can also be delivered in-house for corporate teams upon request.

  • The Digital Marketing and Social Media Marketing workshops are led by Hani Ahmed, Founder of SMRTS-P Studio, with over 10 years of hands-on experience across Egypt, the Gulf, and international markets. The Real Estate Sales Workshop is led by Hussein Helal, a Sales Director with over 15 years of experience in Egypt’s real estate market.

  • Yes. Every participant who completes a workshop receives a professional certificate from SMRTS-P Academy. Additionally, every workshop includes a graduation project completed with a real client — giving you a portfolio piece alongside your certificate.

  • Yes. Top participants from each workshop round are offered the opportunity to intern at SMRTS-P Studio and work directly on real client campaigns from day one.