Planet Solarity – Solar Energy in Minneapolis - US
When we first partnered with Planet Solarity, we were introduced to a client with a strong vision but a website that simply didn’t live up to it. With over 10 years of experience in solar energy, their mission was clear: to harness the sun’s limitless power and make clean, sustainable energy accessible for everyone. But their old website wasn’t telling that story—it wasn’t connecting with the American audience, nor was it reflecting their expertise.
The challenge was set:
- Build a website that’s both elegant and functional, striking the right balance between design and usability.
- Showcase their projects in a way that proves their value—demonstrating how they’ve helped clients save money while going solar.
- Create a lead-generation page with a simple, intuitive form that collects exactly what the company needs, without overwhelming potential clients.
- Deliver everything in less than 25 days, without compromising on quality.
The Beginning
- We started with research.
- We explored dozens of solar energy websites in the US, analyzed what worked and what didn’t, and studied competitors to understand how Planet Solarity could stand out.
Based on this, we decided to build the site on WordPress—flexible, scalable, and perfect for long-term updates.
The Plan
Next came the structure. Every page was designed with a clear purpose:
- A Homepage that inspires visitors and instantly communicates Planet Solarity’s vision.
- A Projects Page that highlights real success stories and tangible results.
- A Contact Page with a simple, straightforward form that makes it easy to take the first step.
We also worked on a content strategy optimized with the right keywords, ensuring the site not only looked professional but also gained visibility on Google.
Execution
To keep things seamless, we built the new site on a subdomain, leaving the old site live until launch. We installed and customized the theme, refined the design, and polished every detail to match the expectations of an American market.
The toughest part? Time. We had less than a month to bring the project to life. But even under pressure, we stayed focused on details—because those are what turn a website from ordinary to professional.
The Result
The final website captured everything Planet Solarity stands for:
- A clean, modern design tailored for the US market.
- Pages that speak directly to clients and show them the value of solar.
- An effortless way to get in touch and start their journey.
Delivered on time, ready to use from day one. For us at SMRTS-P Studio, this project was proof that even under tight deadlines, we can deliver something that not only works but elevates the client’s brand.
